Description

The ultimate Pro.

iPhone 17 Pro Max. The most powerful iPhone ever — enhancing productivity for every task. 6.9 inch display1, faster A19 Pro chip and best ever battery life.

Features:

UNIBODY DESIGN. FOR EXCEPTIONAL POWER. — Heat forged aluminium unibody design for the most powerful iPhone ever made.
DURABLE CERAMIC SHIELD. FRONT AND BACK. — Ceramic Shield protects the back of iPhone 17 Pro Max, making it 4x more resistant to cracks2. And the new Ceramic Shield 2 on the front has 3x better scratch resistance3.
6.9 INCH DISPLAY WITH PROMOTION. BRIGHTER. BRILLIANT. — Smooth scrolling with ProMotion up to 120Hz, better outdoor contrast with 3,000 nits peak brightness and 33% fewer reflections1.
48MP PRO FUSION CAMERA SYSTEM — With all 48MP rear cameras and 8x optical quality zoom. Capture ultra clear and detailed photos and videos. It’s perfect for all your needs, from content creation to documentation and LiDAR scans.
18MP CENTER STAGE FRONT CAMERA — Flexible ways to frame your shot. Smarter group selfies, Dual Capture video for simultaneous front and rear recording, and more.
A19 PRO CHIP. VAPOUR COOLED. LIGHTNING FAST. — Energise your work week with A19 Pro—the most powerful iPhone chip yet. The 6 core GPU and 6 core CPU can handle the heaviest workloads empowering you to accomplish more, faster.
POWERS ALL YOUR APPS, LONGER — The unibody design creates massive additional battery capacity, for up to 37 hours of video playback4. Charge up to 50% in 20 minutes5.
iOS 26. NEW LOOK. EVEN MORE USEFUL TOOLS. — A fresh design with Liquid Glass. Beautiful, delightful and instantly familiar. With a more vibrant Lock Screen, customisable backgrounds and polls in Messages, Call Screening, and more6.
APPLE INTELLIGENCE. PERSONAL, PRIVATE, POWERFUL. — Let Apple Intelligence work for you with smart tools that enhance productivity7. Quickly summarise long emails, proofread and rewrite text with Writing Tools. Search what’s on screen with visual intelligence8.
eSIM, FLEXIBLE. SECURE. SEAMLESS. — With eSIM, you enjoy greater flexibility, enhanced convenience, increased security and seamless connectivity, especially when travelling internationally9.
ADVANCED SECURITY AND PRIVACY. YOUR BUSINESS STAYS YOUR BUSINESS. — A whole new level of privacy and security. Built in.
EASY TO USE, SO TEAMS CAN BE EVEN MORE PRODUCTIVE. — iPhone is easy to use, so teams can quickly get up and running. When employees have the best tools they can reach new levels of productivity.
FIND FOCUS AND FLOW — Collaborate with colleagues and power through to-do lists. With iPhone, employees are fully mobile and empowered to be their most effective.
BUILT TO LAST — iPhone holds its value longer than any other smartphone. It’s built to last with high quality materials and Apple silicon. And with iOS, enjoy software updates for years to come.
KEEP MORE WORK AT HAND WITH 2X THE STARTING STORAGE — 256GB of starting storage, perfect for large files, essential business apps and more. Double the starting storage of iPhone 16 Pro.
ACCEPT CONTACTLESS PAYMENTS ON iPHONE — When you accept payments on an iPhone you can do business in more places.
COMES WITH APPLE WARRANTY — Every iPhone comes with a one year limited warranty and up to 90 days of complimentary technical support.
Legal

The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.27 inches (iPhone 17, iPhone 17 Pro), 6.55 inches (iPhone Air) or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
Compared with the glass back of previous generation iPhone.
Compared with previous generation iPhone.
All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/za/batteries and apple.com/za/iphone/battery.html for more information.
Testing conducted by Apple in July 2025 using pre production iPhone 17, iPhone Air, iPhone 17 Pro and iPhone 17 Pro Max units and software, USB C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351) and Apple MagSafe Chargers (1 metre Model A3502 and 2 metre Model A3503) with Apple 30W USB C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage and environmental factors; actual results will vary.
Some features may not be available in all countries or all areas.
Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
Visual intelligence is available on any Apple Intelligence–enabled iPhone. Some capabilities may not be available in all languages and regions. For more details, see https://support.apple.com/121115#visual-intelligence.
Use of an eSIM requires a network provider that supports eSIM and a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expires). See your provider for details. To learn more, visit apple.com/za/esim.